CATI

Conducting a telephone interview is not simply a matter of dialling a number and reading out questions from a computer script. Our customers know that we can interview large samples in a short period of time and also have specialist staff who can successfully engage with demanding target groups and conduct industry-specific surveys.

Our CATI projects range from standard tracking studies, day-after recall studies, telephone discussions with experts and in-depth interviews to coordinating and implementing international studies with various partner institutes.

We also conduct regular phone/mail/phone surveys, e.g. for product tests, and call people to check the effectiveness of radio ads.
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